Allessia
Aurora
Challenge:
To completely redesign the Allessia line of products for a more elegant, gourmet appeal.
Solution:
The redesign of the Allessia line of products was a complete departure from the existing brand look. A stylized "A" was incorporated into the design to make the Allessia name jump off shelf and a gold foil printing method was used for a glamorous, elegant look. The overall redesign of the Allessia brand is contemporary and refined.
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